Archive for December 24, 2012

Dec
24

SEO News Can Keep You Sharp

Online marketing

SEO news can tell you a lot about what is going on in the sphere of marketing. In 2009, Google released its very first Tweet, which was binary code. The message, when translated, read “I’m feeling lucky.” This is a reference to the term used for their second button when performing a search, which sends users to the very first result of the very first page. The wording implies that users are placing their faith in Google to find results that they want. Website owners are feeling lucky too, thanks to the fact that Google receives between 65 and 70 percent of the internet search engine market share. That means a lot of users are choosing Google rankings as their primary means of finding new sites. When you need to be able to compete, SEO news may be there to show you what is changing.

Maintaining the competitive edge is important. Google rents goats from a grazing company to mow the lawn of their headquarters, which may sound like a flight of fancy, but actually displays the core philosophies behind the company. Organic results, natural methods, and appropriate actions are all vital to the company. Likewise, SEO news can tell you more about internet marketing and how it is reflecting the push from Google toward more organic, natural results. If you are a reseller who delivers content to your clients, or you are a company that needs online PR help, SEO news can provide you with up to date information on how to be te most effective. Seo blogs can give you the inside perspective on what is changing, and what you may need to know about how you handle your SEO marketing. Great SEO news sites can also provide you with helpful links, statistics, and more.

42 percent of users who search on Google click on the top ranking, organic search engine result. That means that the first site that looks and feels natural is going to be the most popular, naturally. Search engine rankings are how they got there, and SEO news is how you learn more about them. From the basics of internet marketing, to more in depth discussions on its complexities, a great site for the latest SEO news will keep you informed. Being left behind can hurt your competitiveness, so stay sharp by following the latest developments in online marketing strategies and search engine optimization.

Dec
24

Promote your business with SEO marketing

Seo tools

If you are considering starting your own online business, and you want to stand out from competition and earn yourself a sizable market share, it is important for you to understand that it takes more than offering great products and services for a great price, even if you have world class customer service. These days, if you want to get discovered by potential customers, you need to use SEO marketing techniques as part of your online marketing plan to get you the Google rankings that you need to show up at the top of search engine result lists when people look for the products and services that you offer.

There are some things that can help you understand why search engine optimization marketing (SEO marketing) is so important to your internet marketing plan. First off, 3 quarters of search engine users never check anything past the first page of their search results. Additionally, Google receives roughly two thirds of the search engine market share. Over 100 billion global searches are conducted online each month, and companies that blog get over 400 percent more indexed pages, which gets them more leads from those searches. Finally, organic click through generates 25 percent higher conversion rates than equivalent PPC click through.

What does this mean to you? It means that hiring SEO marketing specialists who understand how Google works is imperative to you getting the search engine rankings that you desire for your online business. Talk to SEO marketing specialists today, and let them show you how, by using their SEO marketing programs, you can grow your online business, attract more customers, and make more money. It is a smart investment that can earn you a fantastic return, and help make your dreams of success online a reality.