For a web-based company, doing better business means getting more clicks, and getting more clicks means reaching far more users. That’s why the web marketing industry has become so heavily dependent on search engine rankings: They control what gets seen at the top of the pile and what gets left out all the way down […]
Use Search Engine Optimization for Your Business
If you run your own business and you’re interested in improving your online marketing efforts, you will definitely want to invest in search engine optimization, or SEO. When it comes to SEO marketing, the goal is for your website to have the highest search engine ranking possible on sites such as Google. This way, you […]
The Secret Behind Google Search Results
On February 26, 2009, Google tweeted for the first time. To most of us it looked like gibberish, but if your familiar with binary code, it read “I’m feeling lucky.” It seems like a particularly appropriate quote for what has become the dominant search engine in most peoples lives. If the internet is the information […]
Top Five Reasons to Care About Raising Your Google Rankings
If you are not using search engine optimization to help increase your Google rankings, then your website is more than likely in need of dire help. If you are not spending time and money to raise your search engine rankings so that your site appears higher up on search results pages, then people are probably […]
The importance of search engine rankings
The majority of internet users do not pay attention to sponsored results. In fact, around 70 to 80 percent of users chose organic results over sponsored results. Search engine rankings therefore is very important for companies that want to gain competitive edge. Consumers today do more than look at ads of the products. Consumers today […]