With more than 800 million Facebook updates and greater than 250 million tweets published daily, it would be an understatement to say businesses have to contend with a seemingly infinite amount of information in order to get and maintain the attention of online customers. With this is mind, it makes sense for companies to get website SEO tips from online marketing firms through the implementation of analytics and publishing tools, as 36% of small businesses have.
But why are SEO tips and techniques so important? Without the proper execution of innovative SEO strategies, a company’s online visibility can suffer greatly. For example, if your business does not come up on the first page of results for a given keyword or phrase, how will prospective customers be aware of the goods and services you are offering? And because as many as four out of five web users avoid results that are promoted (i.e. advertisements that are paid for), instead opting for the results that are ranked naturally according to standard SEO criteria, it makes sense to incorporate SEO marketing tips into your strategies when it comes to interaction with customers.
In addition to SEO writing tips such as the inclusion of hyperlinks and using relevant keywords without over stuffing, you may want to consider social media as an integral component of your company’s marketing campaign. And because 20% of all social media posts, include hyperlinks, you will want to make sure that you use social media to lead people to news, promotions, and product information on your website as well.
If you have questions, comments about how to get online SEO help, or you simply have website SEO tips to offer, do not hesitate to share them in the forum below.